Our Creator Campaigns | Build and Bloom

Campaign Highlights

Interior design master Becky standing in an empty white show apartment room with large windows.

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DIY creator Scott holding a fluted wooden wall panel during a presentation at the Ideal Home Show.

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A styled neutral living room featuring a patterned armchair, a beige sofa, and a large window.

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Home improvement creator Becky fixing up a child's bicycle outdoors with a garden igloo behind her.

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Kate posing in a modern living room next to a woven jute rug and a patterned green armchair.

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Three smiling women posing together at the Grand Designs Live exhibition event.

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Campaigns and events we've built and or creators have bloomed at…

DIY creator Scott walking toward the main entrance of a large Screwfix retail store building.

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A split screen social media graphic showing a close up selfie next to roofing panels.

Brand: DIY Toolshare 

Creator: Becky Russell (@SurreyHouseDIY) 

Goal: Drive pre-launch brand awareness and capture high-intent profile actions 

Deliverables: Instagram Reels alongside strategic multi frame Story sets 

Results: Delivered a 4.9% engagement rate with 55.6% non-follower reach while driving 197 new brand followers in just 11 days 

A collage grid showing different home improvement creators working on various DIY renovation projects.

Brand:  DIY Toolshare

Creator: The Home Improvement Channel | Holman_Home | Becky Russell (@SurreyhouseDIY) 

Goal: Promote the regional launch of the brand in London and Essex

Deliverables: Instagram Reel and Instagram Story

Results: The Reel achieved 177,109 views and reached 74,516 accounts. The supporting Story generated 49,647 views and generated strong conversion with 338 brand sticker taps and 226 direct link clicks

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