Testimonials
Working with Charnelle has been invaluable for DIY Toolshare. Her marketing expertise, strategic thinking and honest, practical guidance made a significant impact on our campaigns.
Charnelle helped us identify the right creators, refine our marketing materials and elevate our presence at the Ideal Home Show — from digital spin boards to DIY tool props and stand visuals. Her judgment is exceptional, and her support has been both trusted and deeply appreciated.
Charnelle is highly respected in the industry, and her mentorship has been a real asset to our growth.
Simit Singh,
Brand Partner and Founder of DIY Toolshare
Charnelle is an incredibly inspiring female business owner with so much passion for what she does, but more importantly, she’s given me real hope. After five years as a content creator, I’ve been searching for the right partnership, and for the first time, I genuinely feel taken care of.
My strength has always been the creative side. What I needed was someone I could truly rely on to handle the business side, so I can focus on my work, my small business, and being a mum — without constantly feeling pulled in too many directions. I have a lot going on, and having that level of support has been a game changer.
What really stands out is how Charnelle operates on both sides of the industry. Being included in conversations with brands has shown me that she genuinely values both the creators and the brands she represents. That balance is rare — understanding what brands need while also protecting and championing creators — but she does it brilliantly.
Charnelle doesn’t just talk a good game. Unlike others, she’s already proven she can deliver. Within just three weeks of signing, I received my first payment, which speaks volumes.
I honestly can’t express how grateful I am to have been taken on by Build & Bloom Management. Without doubt, they are the best up-and-coming agency to watch, and I’m excited for what’s ahead.
Becky Russell
@surreyhouseDIY
Managed Content Creator
I’ve been working with Charnelle for over a year now, and having been a content creator for four years, I know just how much work goes into the commercial side of this job.
Finding brand deals, discussing collaborations, negotiating fees and agreeing all the finer details takes a huge amount of time, patience, confidence and, most importantly, an ability to communicate well and build genuine relationships.
Finding someone you trust to represent you and your brand in the same way you would yourself is incredibly difficult. But anyone who meets Charnelle will quickly see that she has all of these qualities and more.
Her organisation is exceptional, but what really stands out to me is her ability to communicate and build relationships. She understands both the creator and brand side of a collaboration and has a way of making the whole process feel straightforward, professional and personal.
Being part of Build & Bloom feels less like having an agent and more like having another full-time member of my team whose mission is to make the commercial side of being a content creator easier to manage.
After four years of doing this, being able to trust someone else with such an important part of my business has been invaluable.
Scott Baggaley
@Scott_DIY
Managed Content Creator
Charnelle is brilliant to work with. She’s super helpful, kind, smart and straight talking. I feel great knowing that she’s in my corner and I can always go to her for advice because she’ll tell me how it is and she really knows her stuff.
I know that This is just the start of a really exciting journey and I’m super proud to have been here from the start and to be growing with the agency. We're the ones to watch!
Kate Sandhu
@RenovateLikeKate
Managed Content Creator