@surreyhousediy | @diyherway
Becky Russell
Becky Russell is a UK-based DIY influencer, educator, and founder of DIY Her Way™. She has built a loyal following of more than 175,500 across her combined platforms by making DIY accessible, confidence-building, and genuinely inspiring. Known for empowering women, especially those over 40, she blends hands-on projects, tool demonstrations, mentorship, and real-life renovation stories that resonate with everyday homeowners and aspiring makers.
Her unique focus on building tool confidence positions her among the top DIY influencers for educational engagement. This authentic approach makes Becky an exceptional partner for targeted brand campaigns alongside leading home improvement influencers looking to reach an empowered, highly active audience.
Becky by the numbers
118K
Followers
With @DIYherway (82k) and @surreyhousediy (36k), Facebook is Becky’s largest and most interactive community. It is where she shares updates, tips, and conversations that foster deep trust and long-term engagement. Her presence establishes her as a trusted diy influencer, giving brands a highly credible space to connect with passionate home layout enthusiasts.
63.4K
Followers
Tagline
Across both of Becky’s channels, @surreyhousediy (52.7k) and @DIYherway (10.7k), her Instagram presence blends project-led DIY with approachable teaching. Her feeds showcase real property updates, tool demonstrations, and relatable storytelling that empower women and inspire confidence. Collaborations here feel authentic and creative, positioning her among top-tier home renovation influencers where products are woven into transformations that spark ideas and trust.
5.8K
Followers
Tagline
TikTok
Across both channels, Becky’s TikTok presence captures quick, relatable DIY moments. From essential tool tips to bite-sized project hacks, her short-form videos make home improvement feel fun and achievable. This highly engaging approach makes her a perfect fit for brands looking to team up with leading home improvement influencers to create energetic content that encourages viewers to try new skills.
4.5k
Subscribers
Tagline
YouTube
Becky’s YouTube channel offers longer-form tutorials and project walkthroughs, giving viewers the chance to follow her physical process step by step. Unlike the quick inspiration of TikTok or the visual storytelling of Instagram, she stands out among specialised YouTube DIY creators by sharing detailed builds, thoughtful explanations, and practical guidance that audiences can revisit anytime. Collaborations here feel educational and enduring, with products positioned as part of trusted, evergreen resources for DIY learners.
@surreyhousedity | @diyherway
DIY Educator, Founder of DIY Her Way, Women‑in‑Trades Advocate
Becky Russell brings DIY to life with a relatable, hands-on approach that inspires confidence and creativity. As founder of DIY Her Way™ and Surrey House DIY, she empowers women, especially those over 40, to take charge of tools, projects, and home improvement. Her work stands out for its practicality, authenticity, and community impact, establishing her as a key figure among specialised trade influencers.
A recognised thought leader and winner of 'Best DIY' at the 2025 uFurnish Home Awards, Becky speaks on panels, podcasts, and events, championing women in trades and pathways into construction. Whether demonstrating tools, navigating renovation chaos, or sharing the realities of motherhood and ADHD, she delivers a friendly, expert tone that makes her a standout DIY influencer who makes building feel achievable for everyone.
Passionate about sustainable DIY, repurposing materials, and empowering women, Becky shows that home improvement isn’t just about projects, it’s about confidence, creativity, and community. With exciting collaborations and educational initiatives ahead, she is perfectly positioned to partner with tool brands, hardware companies, and empowerment campaigns seeking a credible, approachable, and trusted ambassador alongside top home improvement influencers.
Awards & Media Recognition
Becky Russell has been recognised as a leading voice in DIY and entrepreneurship. She was a winner at The 2025 South East Startup Awards (Best Construction Industry Startup) and a finalist at the Great British Entrepreneur Awards and the ufurnish.com Home Awards. Her work has also been shortlisted for the Randal Foundation Entrepreneur of the Year, solidifying her reputation as a standout DIY influencer across the sector.
Beyond awards, Becky has been featured in national press including The Telegraph, highlighting her role in making DIY accessible and empowering women. She regularly appears on podcasts, panels, and events, championing women in trades, tool confidence, and pathways into construction. With growing recognition across industry platforms, Becky is increasingly sought after for expert commentary and media features, positioning her as a trusted thought leader among top home renovation influencers worldwide.
